Wednesday, August 26, 2020

New Meaning for Ingest

New Meaning for Ingest New Meaning for Ingest New Meaning for Ingest By Maeve Maddox A peruser has made me aware of another utilization of the action word ingest: Feed is a set-up of devices to help with planning content for ingest into HathiTrust. I found extra instances of this unlimited utilization of ingest in what are obviously specialized settings: Fast Smart Data Ingest into Hadoop Fedora computerized items can be encoded in a few XML positions for ingest and send out. I was ingesting with the cli interface by making a document that is cli orders Since the seventeenth century, ingest has been utilized in English with the significance â€Å"to take in food.† Substances other than food are additionally supposed to be ingested. Regarding individuals, ingest is a clinical term for â€Å"to eat† or â€Å"to swallow.† In non-literal utilization, it tends to be just to â€Å"to take in† or â€Å"to absorb.† For instance, winged animals are supposed to be â€Å"ingested† by fly motors. An understudy â€Å"ingests† information.† Here are a few models that show the typical significance of the action word and its various structures: Kids ingest extensive measures of soil Remote body ingestion isn't unprecedented in clinical practice, and it might incidentally prompt entrance wounds. The Nature of the Ingested Protein Has No Effect on Lean Body Mass During Energy Restriction in Overweight Rats American Academy of Pediatrics (AAP) gives significant directions about what to do if a youngster has ingested poison. ‘Miami Zombie’ Didn’t Ingest Bath Salts Confirms Autopsy With regards to software engineering, ingest appears to have gained a significance like information. I discovered this meaning of the term â€Å"data ingestion† at TechTarget: Information ingestion is the way toward getting, bringing in, and handling information for sometime in the future or capacity in a database. This procedure regularly includes changing individual records by altering their substance or potentially designing them to fit into a bigger archive. I frequently have the inclination that a portion of the adjustments in use like this new significance for ingest are driven by non-local English speakers who interpret words from their own dialects into English words that don’t essentially have a similar importance in English. For instance, the German action word einnehmen can be interpreted as â€Å"to participate in a meal,† yet it likewise implies â€Å"to get, get, collect,† implications that positively oblige the meaning of â€Å"data ingestion.† Aside from PC language, ingest still methods â€Å"to swallow, to devour, to take by mouth.† Need to improve your English in a short time a day? Get a membership and begin accepting our composing tips and activities every day! Continue learning! Peruse the Misused Words classification, check our mainstream posts, or pick a related post below:Useful Stock Phrases for Your Business EmailsThat versus WhichMay Have versus Might Have

Saturday, August 22, 2020

American Workforce Essay Example | Topics and Well Written Essays - 500 words

American Workforce - Essay Example The laborers are seeing a consistent ascent in different new portions, for example, wellbeing, PCs, data innovation and various other open parts. The administration part itself saw a significant ascent in the quantity of works in transportation, administrations, discount and retail exchange, utilities, account, land, protection and even in the administration employments. Presently let us take a gander at the changing level of sexual orientation, age, race and incapacity the substance of the changing activity showcase. Job of Gender Men are generally known to contribute the biggest piece of worker proportion, with white men driving the show. Anyway this measurements is seeing an astounding change as an ever increasing number of women step out of their homes to gain a living. Ladies assume a huge job in the commitment of the all out work power as they represent 46.8 percent of work starting at 2009. America offers work to 66 Million ladies of which 74 percent dealt with a full time pre mise while the staying 26 percent included low maintenance laborers.

Friday, August 21, 2020

10 Scams That Target the Elderly

10 Scams That Target the Elderly 10 Scams That Target the Elderly 10 Scams That Target the ElderlyDont let yourself or anyone you love get taken in by all the scammers and con artists out there that just love targeting the elderly.It’s Older Americans Month. That’s why we’re drawing attention to different kinds of financial problems that the elderly often face. Recently, we published an article concerning financial elder abuse: specifically, how to spot it and how to stop it.Because the elderly tend to need assistance in managing their finances, they’re especially vulnerable to being taken advantage of. For this post, we spoke to the experts to find out the most common scams that target the elderly so you can be on the lookout and protect yourself and those you love.1. The grandkid scam.Many grandparents would do anything for their grandkids, whether it’s slipping them an extra cookie behind their parent’s back or freeing them from a foreign prison. Scammers are aware of this and won’t hesitate to try and take advantage of it.“I us ed to work in a bank and was trained on the newest scams so I could help prevent customers, primarily elderly customers, from falling victim to these scams,” recounted Ian Dolan, president of Crank 11 Marketing. “One of the biggest ones that is still prevalent and targets the elderly involves a phone call with the scammer pretending to be the grandchild of the elderly victim.“Basically, the scammers call and say ‘Grandma/Grandpa, its your grandson. Im down in Mexico and am in jail. I need you to send me a money order for $1,000 so I can get out. I lost all of my debit cards and have no way to pay.’“They then wait for the victim to suggest a name, then the scammer says they are that person. Then the scammer typically tells the victim to not tell anyone because its embarrassing or they can get in trouble with their job or school. They do this to try to prevent the victim from telling anyone else who may know about this scam or know that their grandson with that name is not in Mexico.“I have seen several elderly people come into the bank to purchase a money order. We are trained to ask nosy questions if this is a customer we dont know or recognize that this is not common for a familiar customer. I have stopped several elderly people from falling victim to this scam and typically convinced them to reach out to the named grandchild or their own child to verify their location before they make the money order or cash withdrawal. One woman was fully convinced that the voice was her grandson and we had to give her the cash, and she sent money via Western Union.“To avoid this scam, simply reach out to any family members to verify this story. It is far more likely that someone is trying to scam you than the likelihood of your grandchild being in prison. If you are unsure, try calling back, and ask a question, such as ‘What is my dogs name?.’ This type of open-ended question will allow you to verify that the scammer is indeed not your grandchild.”2. Website scams.Most scams these days have some sort of online component. And the elderly, as a group, tend to be less capable online.“I find that the most pernicious scams that affect my clients are those that are out in the open,” explained personal injury attorney Brad Biren. “Many baby boomers want to demonstrate that they are capable and tech-savvy, so they will try and do things online by themselves. This demographic will go to Google and then type in the name of the site they want to go to rather than the actual URL. The first links that populate their results are usually not the company they actually want to engage with online.“For example, they may want to go to Citibank. Rather than typing in www.citibank.com, they will just type in the name citibank into the Google browser. They then erroneously click on one of the first search results and they are taken to a nefarious site which was not their intended destination. I usually get involved trying to fix their errors.â €3. Email scams.Even if an elderly person knows not to go to suspicious sites, scammers may still reach out to them directly.“There are many cyber threats to be aware of in today’s digital age, but here I’ll aim to discuss one of the most frequent culpritsâ€"email,” warned Brian Gill, co-founder of Gillware Data Recovery (@gwdatarecovery). “Fraudulent emails come in all shapes and sizes, but I’d like to share some tips to help an elderly person, or anyone for that matter, easily defend against them.“If you receive an email where the ‘To’ field is left blank, it’s a clear signal that it didn’t come from the perceived sender. When an email from a company has spelling errors or bad grammar, it should be another warning sign. Large companies have copywriters and editors who make sure email communications are grammatically correct. Also, if the email begins with ‘Hello’ but doesn’t actually state your name, that’s another red flag.“When checking your emai l, stay suspicious and on alert. Often times a fraudulent email will try to scare you by saying something was stolen or that you’ve won a prize. Rather than clicking on the links from your email, just go directly to the actual website and sign in how you normally would. You should also have some form of internet security installed. Norton AntiVirus or McAfee SiteAdvisor are two helpful tools that can prevent disaster in the event you do open a malicious email.”4. Home scams.Many elderly people choose to move to warmer states to spend their retirement. There’s a reason why we have a trope about Florida as a retirement home state (even though it might not be the best state to retire to). That means a retiree may be looking to sell their house. And that’s where the scammers come in.“Elderly homeowners who are trying to sell their house need to be aware of potential ‘We Buy Houses’ scams,” urged Shawn Breyer, owner of Breyer Home Buyers. “Real estate investors do not h ave to obtain a license to practice and are not held to any ethical standards. If you come across the wrong investment company, you could be exposed to high-pressure tactics and super low offers.“We met a lady who owed $139,000 that sold her house to an investor for $53,000. She thought that she was being offered $153,000, not $53,000. Since it was a binding contract, and per the mortgage verbiage, she had to come out of pocket $86,000 to pay off the remaining loan.“Its important that a family member help the elderly when selling their house to make sure that you are dealing with a reputable company. A good way to initially verify their credibility is to read their Google Reviews. These are real people giving real feedback about a company.”5. Phone scams.Not every “scam” is necessarily illegal. Many businesses will try to take advantage of their customers in every way they can and, as we’ve said, the elderly make easier targets.“It is more than just individual bad acto rs that are scamming the elderly,” warned Jacqueline Hugo, CTO of Hugomatica. “With the complexity of cell phone plans, especially data plans, the elderly are at a disadvantage. They often do not understand the difference between using WiFi (typically free) and cellular data (which can have a per MB charge, if they dont have an unlimited plan). And they can easily end up paying $200 a month for extra cell data usage.“So they probably should upgrade to an unlimited plan if they are going over their domestic cellular data allotment on a regular basis. And they should try to use WiFi whenever possible.“Additionally, for international travel, most carriers offer a $10 per day plan that covers a large number of countries. However, the elderly may not understand that there will be extra charges.”6. Medicare scams.Pretending that you’re working for the government is a tried and true scammer tactic. That tactic is often applied against the elderly.“Scammers targeting older adu lts often use Medicare as an opportunity to commit fraud,” advised Kathryn Casna, a Medicare specialist from Eligibility.com (@eligibilitycom). “Some scammers pose as officials from the Medicare program, insisting that people give them personal information such as a Social Security number or birth date over the phone. The goal here is identity theft.“Although Medicare is sending out new Medicare cards that dont contain the beneficiarys Social Security number, scammers are using this as an opportunity for identity theft. These criminals ask for personal information and threaten to add fees or stop coverage. They say they need this information in order to send out a new Medicare card, so if a beneficiary Googled whether they should be getting a new Medicare card, the call seems legitimate.“The recent $1.2 billion fraud in which seemingly legitimate companies prescribed unnecessary medical equipment is an example of another type of scam. These (and many other) scams require vic tims to give their personal information to impersonators over the phone. Since Medicare never calls beneficiaries to ask for such information, the easiest way to avoid these scams is to simply hang up.“If youre concerned about your Medicare coverage in any way, call Medicare yourself (so you know youre reaching official government employees) and check on it. Finally, report all suspected scams to the Federal Trade Commission (FTC).”7. IRS scams.While pretending you’re working for Medicare is an effective means to scam the elderly, pretending you’re working for the IRS might have an even greater impact. After all, the IRS can send you to jail, and no one, including the elderly, wants to hang out in jail.“In recent years, there has been a significant increase in tax scams targeting thousands of Americans and costing them millions of dollars,” explained David Cawley, CFO at Micah Fraim, CPA (@MFraim89). “From my experience, it seems that many of these scams are starting t o skew towards targeting the elderly. While social media scams are certainly on the rise, the ‘old-school’ scams via traditional means like mail, telephone, and email, are ever more increasing.“According to the FBI, telemarketing fraud is one of the mostâ€"if not the mostâ€"common ways the elderly are targeted. The most important piece of advice I can give to any taxpayer is that the IRS initiates most contact with taxpayers through regular mail via the United States Postal Service. What the IRS does not do is contact taxpayers by email, text message, or social media. Speaking specifically to seniors, it’s important to keep in mind that it’s very rare for the IRS to contact anyone via the phone. If you’re ever contacted through one of those mediums by someone representing themselves as the IRS, it’s most likely a scam.“In some circumstances, such as having an overdue tax bill or getting audited, the IRS may call or visit a taxpayer in person, but even then, taxpayers should have received several IRS notices through regular mail beforehand. Also, according to the IRS, over 70 percent of audits in 2017 were done via regular mail correspondence, so even if you do get audited it’s most likely to happen via regular mail and not in person.”8. Medication scams.Many elderly people need medication. Medication can be very expensive. The elderly struggle with the internet. These are all facts, and scammers are aware of them.“If you find an ad or website on the internet claiming to sell prescription drugs for very cheap, it is a scam,” warned Justin Lavelle, Chief Communications Director for BeenVerified.com (@BeenVerified). “Usually, they take your money and end up sending you fake or harmful drugs instead of true medications. For your safety, only accept prescriptions from your personal, trusted doctor.”9. Charity scams.Most people want to help others. Scammers want to help themselves by making you think you’re helping others.“Generally, this happens after some kind of natural disaster,” advised Lavelle. “You will get a phone call asking for donations to help the victims of the event. If you want to help, only donate to well-known charities and organizations. Do your research before you donate money to anyone you do not knowâ€"even it seems to be for a good cause.”10. Sweepstakes scams.Everyone likes winning money! Unfortunately, many sweepstakes are actually scamstakes.“This scam tells you that you have won a significant amount of money, but you need to pay a fee to receive it,” advised Lavelle. “Once you’ve sent your money, you get a check in the mail that will bounce after a few days. To keep this from happening to you, know that if you really win something, you never have to pay to get it. Another thing to keep in mind is that if you do not remember entering a contest, you probably did not. Always confirm the info before sending money to any kind of ‘contest.’”Whether you’re old or planning to be old one day, be sure to keep an eye out for these scams. You weren’t born yesterday, after all.  To learn more about how you and your loved ones can keep yourselves safe from scams and fraudsters, check out these other posts and articles from OppLoans:Expert Roundup: 13 Signs You’re Being Scammed5 Steps You Can Take to Prevent Identity TheftDating App Dangers: 7 Tips to Avoid Getting Scammed by a Fake RomanceHow to Tell if a “Business Opportunity” is Really a ScamDo you have a   personal finance question youd like us to answer? Let us know! You can find us  on  Facebook  and  Twitter.  |  InstagramContributorsBrad Biren is the newest addition to  Johnston Martineau, joining as a senior associate in the fall of 2017. He holds an undergraduate degree from Cornell University in Ithaca, New York, and his law degree from the University of Iowa. His broad and varied experience with the law and work in the public sector includes assisting with prosecutions at the US Attorney ’s Office in Davenport, project management at the Pennsylvania Board of Probation and Parole, and nonprofit management throughout the United States.Shawn Breyer started Breyer Home Buyers with a mission to empower people to enjoy life by simplifying and solving their property issues. He and his wife flip 35+ homes in the metro Atlanta area every year.Kathryn Casna is a Medicare specialist from Eligibility.com (@eligibilitycom).David Cawley is the Chief Financial Officer for  Micah Fraim, CPA (@MFraim89) and is a CPA licensed in the state of Virginia. He holds an MBA and Masters’ in Accounting and Finance. David and his firm specialize in business development and have worked with hundreds of entrepreneurs, helping advise them on how to attain the best results for their businesses.Ian Dolan is the President of the digital marketing agency Crank 11 and manages campaigns for local and national companies to increase lead generation results. He also makes it a priority in helping his community learn the newest strategies in digital marketing and serves on the Board of Directors for two marketing education non-profits.Brian Gill co-founded  Gillware Data Recovery  (@gwdatarecovery) and  Gillware Digital Forensics (@gwforensics), one of the worlds most successful data recovery companies and digital forensics labs. He currently serves as Chairman.As a Founder and Chief Technology officer for Hugomatica, Jacqueline Hugo is the lead technical designer for 6 apps that are currently available in the App Store. Her goal for Hugomatica is to create fun, useful apps for life and learning. Since all of the App code is built using Swift, the Hugomatica apps are robust, current and optimized. She utilizes the scrum agile software development framework throughout the process for product development. In that way, Hugomatica is able to adapt to the fast-changing market and take advantage of new ideas and inspiration on a regular basis.Justin Lavelle  is a Scams Prevention Exper t and the Chief Communications Officer of  BeenVerified.com (@BeenVerified). BeenVerified is a leading source of online background checks and contact information. It helps people discover, understand and use public data in their everyday lives and can provide peace of mind by offering a fast, easy and affordable way to do background checks on potential dates. BeenVerified allows individuals to find more information about people, phone numbers, email addresses,  and property records.

Sunday, May 24, 2020

United Cereal - 1464 Words

â€Å"United Cereal: Lora Brill’s Eurobrand Challenge† case analysis Question 1. As Lora Brill, United Cereal European VP, would you authorize Jean-Luc Michel’s request to launch of Healthy Berry Crunch in France? Be sure to analyze both sides: Launch and Delay Launch (summarize in a table format and then discuss). Question 2. Does United Cereal represent an example of centralized or decentralized international management? Question 3. What do you think of Brill’s Eurobrand proposals? Should she authorize the launch of Healthy Berry Crunch as the Eurobrand? What concerns do you have? How do you resolve them? Be sure to analyze both sides: Launch and Delay Launch (summarize in a table format and then discuss). Question 4.a. How might†¦show more content†¦When restructured, the organization should focus on lines of communication. Moreover, as division VP is also involved in brand management, the structure of the company will become more complex, so Lora should make sure that organizational structure is clear and efficient, and that every employee participate in the process of decision making. Conclusion In conclusion, again, I would recommend Lora Brill to authorize Jean-Luc Micheal’s request to launch of Healthy Berry Crunch in France. Based on our analysis of the pros and cons of launch and delay launch above, we think that the opportunities are higher than threats of launching Healthy Berry Crunch and there is a high percentage of success in French market. Moreover, we think that Eurobrand launch is a really good idea for the company as will give UC a first mover advantage over its competitors, which is really important in the competitive European market. Moreover, by launching Eurobrand, UC will be able to cut its marketing and product development costs by 10% to 15% over 3 years, which is a step ahead of their competition. Reference â€Å"United Cereal: Lora Brill’s Eurobrand Challenge† case Connect with us Facebook Recent added paper Analysis On The Novel amp;amp;Quot;The Hoursamp;amp;Quot; Misery By Stephen King Oddysey Hound Of TheShow MoreRelatedUnited Cereal2271 Words   |  10 PagesUnited Cereal: Lora Brill’s Eurobrand Challenge Introduction: The case is focusing on European division of a giant multinational breakfast food company, which describes a launch decision for a new cereal product. United Cereal (UC) was established in 1910 by Jed Thomas. It was known in the industry, eventually diversified into snack foods, dairy products. By 2010 UC was a $9 billion business, but the breakfast cereals still accounted for one-third of its revenues. As the breakfast cereal trendRead MoreUnited Cereal Company in Europe1457 Words   |  6 PagesPresident of United Cereal (UC), Lora Brill, is confronted by a dilemma: to launch a new product called Healthy Berry Crunch as the first ‘Eurobrand’ or not. A wrong decision may destroy her career, especially since Healthy Berry Crunch is not only a new concept of healthy cereal, but also a pioneer of United Cereal’s Eurobrand, which is different from the company’s usual standards. On the other hand, if she makes the right decision, she may be able to grow the co mpany to a whole new level. United CerealRead MoreUnited Cereal Case1242 Words   |  5 PagesUnited Cereal Case Study I. Key Problem United Cereal is a diversified company established in 1910 by Jed Thomas. The company produces snack foods, dairy products, beverages, frozen foods, baked goods, and cereals. The cereal industry generates one third of United Cereals revenue. United Cereal focuses on â€Å"commitment, diligence, and loyalty† which attracted many people to work for the company. Jed expected his Managers to adhere to a strong set of values and wanted committed Managers thatRead MoreThe Success Of United Cereal1877 Words   |  8 PagesUnited Cereal was founded in 1910 by Jed Thomas. Thomas developed his first cereal product of a cracked wheat, rolled oats, and malt flakes and started promoting and selling his product in his own grocery store located in Kalamazoo, Michigan. For the last 100 years, United Cereal has been known as a diversified industry that provides a different variety of snack foods, dairy product, beverages, drinks, baked goods, and frozen foods. According to Harvard Busin ess School during 2010 United CerealRead MoreUnited Cereal1105 Words   |  5 PagesUnited Cereal was an organization embodied with a strong set of core values. They believed in commitment, diligence and loyalty; attracted people to work for the company and promoted managers from within. Their managers were committed to â€Å"The UC Way† and certain deeply rooted beliefs like: †¢ â€Å"Listen to the customer†-led them to pioneer the use of research and focus groups. †¢ â€Å"Spot the trend, make the market†- led then to place high value on extensive market testing prior to launching new productsRead MoreCereal Is A Common Household Breakfast Item Developed By The United States And Produced Using Processed Grains1509 Words   |  7 Pages Cereal is a common household breakfast item developed in the United States and produced using processed grains. In 1830, Dr. Sylvester Graham, a Presbyterian minister, in expressing his distaste for the traditional carnivorous English breakfast and preaching Christian vegetarianism, developed Graham flour , the first modern whole wheat grain flour , and Graham crackers, made of Graham flours. Subsequently, â€Å"Dr. James Jackson of New York, [purchased] large quantities of Graham flour, [baked] themRead MoreUnited Cereal1477 Words   |  6 Pagesâ€Å"United Cereal: Lora Brill’s Eurobrand Challenge† case analysis Question 1. As Lora Brill, United Cereal European VP, would you authorize Jean-Luc Michel’s request to launch of Healthy Berry Crunch in France? Be sure to analyze both sides: Launch and Delay Launch (summarize in a table format and then discuss). Question 2. Does United Cereal represent an example of centralized or decentralized international management? Question 3. What do you think of Brill’s Eurobrand proposals? ShouldRead MoreThe Success Of United Cereal1728 Words   |  7 PagesUnited Cereal began its European expansion in 1952 by the acquiring a baked goods company in England. It then directly invested in other established companies in order to save costs by utilising their well-established distribution lines and branding products using well known subsidiaries. This expansion aimed to achieve leverage by economies of scale and further increase revenues. The company’s strong shared values, ‘The UC way’, effected their strategies by ensuring the company carried out extensiveRead MoreUnited Cereal Case Study1864 Words   |  8 Pagesthe product now versus increased market visibility and certainly by launching the product later after proper market research. Adding to the pressure to make a quick decision is the rumor that Cereal Partners is planning to launch Berry Burst Cheerios in France, a move that could potentially threaten United Cereal’s position as the first mover in the market. In order to make an informed decision on this complex issue, it is prudent to first evaluate the advantages and disadvantages of launching theRead MoreUnited Cereal Case Study Essay1694 Words   |  7 Pages The multinational breakfast foods company United Cereal entered European markets in 1952. By the year 2010 Europe ´s breakfast cereal market has grown to a $7 billion business which has proven to be a profitable market segment and therefore attracted various competitors. Only four actors account for 70% of market share in the European markets. Among them are Kellogg which is regarded as UC ´s strongest competitor, ranked first with a 26% share, Cereal Partners, a joint venture between General Mills

Wednesday, May 6, 2020

Essay about Qualitative Research Critique - 1443 Words

Running head: Qualitative Research Critique Qualitative Research Critique: Retrospective Perception of Difficult Communication Wene Mawalla Brock University The article â€Å"Patient Real time and 12 month retrospective perception of difficult communication in the cancer diagnostic period† is written by Throne, S., Armstrong, E., Harris, S.R., Hislop, G., Kim-Sing, C., Oglov, J.L., Oliffe, J.L., amp; Stajduhar, K.L. through a naturalist setting. This article will attempt to give a systematic while subjective research method used to portray and give meaning to experiences. This article will be reviewed based on plausibility, the trustworthiness, and its significant to to future and current nursing theory or practice. Title The title†¦show more content†¦Method The method used to collect data was congruent to the identified research tradition. In their methods they conducted interview and asked questions pertaining to the client’s communication experience. This form of question and answer allows the investigator to explore different lived experiences, following the previous set or research tradition. An adequate amount of time was spent on time in the field, at least 2 years to determine how communication needs and preferences changed across their cancer trajectory. I feel that this amount of time was sufficient because they were only seeking information for a certain time frame in the trajectory. It would have been interesting though to add what previous literature has uncovered about communication needs further down the road then cancer diagnosis. This study did not all unfold in the field. For continuation of the interviews they were asked questions through face to face or telephone calls depending on the participant’s convenience. This method still allowed the researcher to capitalize on any new or early understanding. It gives the researcher flexibility in asking questions to continue on the path that the participants take them in. The research does not show any evidence of reflexivity. The contact number was adequate to understand the phenomena. Sample and setting The population was adequatelyShow MoreRelatedQualitative Research Critique2630 Words   |  11 Pagesusually comes from research conducted by nurses and other healthcare professionals. Thus it is pertinent that research reports are critically analyzed. A research critique aims to measure the value and significance of a study. These are determined by analyzing the strengths and weaknesses of the report (Brockopp Tolsma, 2003, p. 400). Recommendations for areas of improvements are also included in a research critique. This paper critically appraises a qualitative research article titled WomensRead MoreResearch Critique : Qualitative Review1681 Words   |  7 Pages Research Critique: Qualitative Review On reading this article and identifying the study, there was a clear insight on how death and dying, and even improved health, impacted those nurses (Conte, 2014). Nurses, who worked closely with their patients, through the perils and suffering, culminating of death and losses, had grief not readily explored to enable that comfort zone (Conte, 2014). The article depicted the human side of nurses; it tells how nurses formulateRead More Qualitative Research Critique Essay1829 Words   |  8 Pages243-250. Initial Reaction This research article is from the UK and the writer questions if the findings from this study will have heuristic relevance and applicability to nursing and healthcare in the United States (U.S.). Primary healthcare in the UK is provided through the National Health Service (NHS); this writer has little knowledge as to how it works and its impact on patient care and nursing. This limited knowledge may introduce bias in this critique. Descriptive Vividness The significanceRead MoreQualitative Research Critique II 2843 Words   |  4 PagesQUALITATIVE RESEARCH CRITIQUE II 1 Qualitative Research Critique II Vanda McCray Liberty University Qualitative Research Critique II 2 The authors of this article method of data collection was based on a five-focus group and three individual interviews on theRead MoreQualitative Research Critique : The Experience Of Living With Dementia2175 Words   |  9 PagesQualitative Research Critique Assignment The article that I have selected to be critique is â€Å"The Experience of Living with Dementia in Residential Care: An Interpretative Phenomenological Analysis† by Linda Clare, Julia Rowlands, Errollyn Bruce, Claire Surr, and Murna Downs. Statement of the Phenomenon of Interest Clare, Rowlands, Bruce, Surr Downs (2008) stated the phenomenon of interest very clear that the article is about the personal accounts of older adults living with dementia in a residentialRead MoreQualitative Research Critique Essay1177 Words   |  5 Pages Qualitative Research Critique Grand Canyon University: NRS-433V October 19, 2014 Qualitative Research Critique â€Å"High rates of staff turnover in nursing homes is not a recent phenomenon. As far back as the mid-1970s studies have documented average turnover rates for registered nurses (RNs), licensed vocational nurses (LVNs) and certified nurse’s aides (CNAs) ranging between 55% and 75%† (Mor,V., Mukamel, D.B., amp; Spector,W. D. 2009, 1). Long term care facilities (LTC) have staffing issuesRead MoreEssay about Critique of Quantitative and Qualitative Research Articles4724 Words   |  19 Pageschanges, and two sites enhancing the standard care program (Polit Beck, 2012). Problem Statement In the 21st century, T2D has become a health epidemic. The associated health risks that accompany T2D have the cost of healthcare escalating. Research is needed to help find ways to limit the progression of this disease process. Persons of ethnic descent are twice as likely to have an inconsistent risk for developing this disease (Polit Beck, 2012). Statement of Purpose The purposeRead MoreQualitative Research Critique: Asthma Self-Management in Puerto Rican Families935 Words   |  4 PagesQualitative Research Critique: Asthma Self-Management in Puerto Rican Families In the research study, A qualitative exploration of asthma self-management beliefs and practices in Puerto Rican families, Martin et. al. (2010) explored the nature and dynamics of asthma management within Puerto Rican families. The rationale for this specific focus on Puerto Rican families is cited within the study, wherein a 2002 survey determined that Puerto Rican children suffered the most from asthma comparedRead MoreA Critique Of A Qualitative Research Article By Jean Louis Barsoux And Mittia Gilmartin Essay1825 Words   |  8 Pages Introduction This paper is a critique of a qualitative research article written by Jean-Louis Barsoux and Mittia Gilmartin (2007). The paper clearly outlines and shows how due to government pressure, The King Edgar NHS trust comprising of three hospitals; Clover Hospital, Friar Hospital and Bronte Hospital was developed in 2002. Within a year of its birth the trust was already under the hawk-eyed media for problems regarding long waiting lists in the hospitals. As a solution the NurseRead MoreCritiquing Qualitative and Quantitative Research1465 Words   |  6 PagesUnit 6: Critiquing Qualitative and Quantitative Research Kaplan University July 16, 2013 Unit 6 Critiquing Qualitative and Quantitative Research The research conducted by Foster-Fitzpatrick, Ortiz, Sibilano, Marcantonio and Braun (1999) is a quantitative study of the significance of crossing the legs while blood pressure is being measured. The purpose of the research was to determine whether leg-crossing impacted the results of blood pressure measurements. The research conducted by Palese, Skrap

Tuesday, May 5, 2020

Band & Olufsen Design Driven Innovation â€Æ

Question: Describe the Band Olufsen for Design Driven Innovation. Answer: Introduction This report will basically discuss about the company Bang Olufsen and strategies are adopted by the company to expand its business in different places. Band Olufsen was started in 1925 in Struer, a small town in Denmark by Svend Olufsen and Peter Bang. The company manufactures sound systems, speakers, television, headphones, and Apps accessories. BO always uses a prefix Beo before the name of its products like Beocord, Beomaster, Beogram, Beosystem, Beovision, Beosound, and Beoplayer. Company uses B to B business strategy to run the business. Company is complete system integrator and producer of audio and video systems and it also has other business areas as property developing, Hospitality, Automotive and retail (Band olufsen, 2015). Today Bang Olufsen is well known in the world for its unique range of products with the combination of technological excellence and smart designs. The products of the company are considered as lifestyle products and targets the middle and upper class consumers who are educated and live luxurious life 1: Competitive situation in 2006: Bang Olufsen is a well known company for its unique range of products. In the competitive situation of 2006, company had maintained its reputation in the world. It had targeted more than 60 countries and sold multiple ranges of products like radios, televisions, speakers, telephones and other products. It delivered the coolest and most technological products with high-quality among industrial companies and it completed a high profit level. To create recognizable identity, company adopted unique development process. The company was good at different range of products like television, audio system, loudspeakers, telephones and other systems of entertainment. It was worldwide for its unique quality of design and idea based products. It had created a very good network of its dealers and from its customers (Bang, 2005). With the advantage, there were some drawbacks in the company. Company should be worried about the way of designing its products. The problem was that when a product was turned on, it became complicated. Company was using old and traditional way for its business. Companys vision was that company would be growing if there would be network based interaction with other services, and there would be best software for the designs. Company needed to change its traditional way of skills and ideas and required to bring something different from the past. 2: Design Process of Bang Olufsen: Design is a very important part of manufacturing process to give the shape to product. The design is basically consist of any particular figure made by the designer to produce some meaningful product in identifiable manner (Venkatraman, 2010). Company always tries to produces eco-friendly products which consumers always find in the products. It always tests mechanically the product before releasing so that good quality can be delivered. For every product, the company has its product managers. They have product specification, and product cannot move to next process unless it has met its specified design standard (Tannen, 2007). Bang Olufsen has divided its product design in two different groups which consists of group A, and group B. Group A consists of successful products and has achieved popular design award. In the design process of group A products, designers like to work alone so they have only contact with development team and assistance. They make design process based on their personal information sources. Figure 1: Design process-Group (Source: Mckel Borg, 2014) Group B consists of those products that perform on average and play a role as strong relationship between designers and product success. In these products, designers usually take designs decisions based on their own intuitions and from nature. They always try to avoid external sources. No any designer talk to that person who is not involved with project. Figure 2: Design Process- Group B (Source: Mckel Borg, 2014) During design process, designers of both the groups use different networks. Designers of group B use much smaller network of sources than group A. Designers of group A use inspirational sources while designers of group B use natural sources for design process (Mckel Borg, 2014) 3: Strength and weakness: A firms strength consists of capabilities and ability of firm to earn profit in competitive market. It is the evaluation of companys good points. Firms weakness refers to those things that stop firm to perform well in the market and need to be noticed (Pahl Richter, 2007). Bang Olufsen has maintained its reputation in the competitive market with its practice and experience. Company understands its customers so it makes user friendly and customer supportive products. Company also understands technology so design and quality of its products is unique. It always uses the best quality of material for its products. Customer always wants to pay for quality products, which are its strength. Company has seen much success during its journey but there are some levels on which it is unable to reach due to challenges. The problem with the company is that the prices of its products are very high. Customers agree that Bang Olufsen has unique product with high quality materials which gives best service to the customers but many of customers cannot afford them because of its prices. So as a option, they choose any alternative which has less prices compared to its products (Sayedi Yaqoubi, 2014). 4: IdeaLab Approach: The concept of Idea lab was started in year 2002. The main objective of these labs innovate the process of product development in Bang Olufsen. The main concern was that there should be balance in renewal and continuity in the product. The employees, who are working in Idealab, are more able to add new technological features like digital and software technologies into product and it increases the profit of the company. It can be said that the approach of Idealab is a key element of the company and it will be fruitful for the company to make effort in new innovations through technology and ideas. 5: Product range into virtual space: Yes, BO has managed to extend their product range in virtual space. The company always envisioned that it would extend its product range in virtual space with great designs and grate software. To fulfill this vision, company made its products with slogan like no one else. On its website, there is a wide range of products with specifications for the customers. For example, there is a wide range of headphones with different features and prices. The headphone named Beoplay H5 is a new product which is wireless headphone and gives an outstanding sound experience (Bang Olufsen 2016). Figure 3: Beoplay H5 (Source: Beoplay, 2016) Beoplay A6 is a one point music system which fills the whole room with music. It is a unique design of music system thats no matter where it is placed in the home. It will give complete quality of sound. Figure 4: Beoplay A6 (Source: Beoplay, 2016) So, it have been analyzed that Bang Olufsen has done very well in competitive market and it has extended its product range in virtual spaces very well. References Bang Olufsen (2015). Business to Business. Retrieved on 15th August 2016 from https://www.bang-olufsen.com Bang, J., (2005) Bang Olufsen: From Spark to Icon, Denmark: Bang Olufsen Beoplay (2016). Retrieved on 15th August 2016 from https://www.beoplay.com/products Mckel, M., Borg, M.S., (2014). The Impact of the External Network on New Product Development, Denmark: Copenhagen Business School Pahl,N., Richter, A., (2007). Swot Analysis - Idea, Methodology and a Practical Approach, Germany: GRIN Verlag Sayedi, A.Q., Yaqoubi, S., (2014). Bang Olufsen Strategic Analysis since 2008 financial crisis. Denmark: rhus University Tannen, R., (2007). Bang Olufsen: Great Designers vs. Great Process. Retrieved on 15th August 2016 from https://www.designingforhumans.com Venkatraman, S., (2010). Understanding designs act, India: Universal law publishing co. pvt. Ltd.

Saturday, April 4, 2020

Asian economic history essays

Asian economic history essays Brief Economic History and Government Policy Korea was one of the poorest countries in world after experiencing two wars. World War II and Korean war (1950 ~ 1953). The country even experienced a food shortage so that it had to heavily rely on the foreign aid. Yearly per capita consumption was a mere $88 as late as 1965. However, since 1965, Korea has been transformed from its underdeveloped agricultural economy to a leading Newly Industrializing Country. Between 1965 and 1981, its gross national product GNP multiplied twenty times from $3 billion to $63 billion and per capita GNP increased sixteen times from $88 to $1,554. There have been many explanations for Koreas successful story. Among those, the strong role of government would be probably the most important one. At the same time, this would be also responsible for current recession. After Koran war, the government in fact had no sense of direction and also due to the unstable political situation, the country didnt have specific economic policy until 1961 when military government came to power and established the major institution guiding its economic planning called Economic Planing Board (EPB). This government set economic development as the top national priority and recognized the financial system in support of economic development plan. To achieve this purpose, it focused its policies mainly on export expansion moving its emphasis from import substitution. The result was considered quite successful for economic growth. Between 1965 and 1973, exports grew at average annual rate of 45%, from $175 million to $3,271 million. The success of the expansion was due primary to three factors (Kwack, 72). The first was a favorable international economic environment, which saw total world imports expand from $175 billion in 1965 to $536 billion by 1973. Thi s boom in imports of the world reflected the fact that the industrialized had not ...

Sunday, March 8, 2020

Gluckel essays

Gluckel essays The person as a whole, mind and body, is a complex and unique organism which can be easily influenced by society. Since people are so easily susceptible to be influenced by others, each person must rely on their own beliefs in order to make judgments for daily life that are morally and ethically pleasing. Gluckel of Hamelns religious and spiritual beliefs shaped her mind, body, and spirit. Gluckel lived in a time incomprehensible to today; an age where personal emotions were discounted. However, Gluckels devotions to God enabled her to live life fulfilled despite terrible tragedy. Marriage was precious to Gluckel and was more than just an economic union that is often connected with marriages of her time. Gluckels husband was an interpersonal companion for her and his loss was crushing to Gluckels soul. But who is now my comforter? To whom shall I pour out my soul? Whither shall I turn? All his life my beloved companion hearkened to my troubles, and they were many, and comfort ed me so that somehow they would quickly vanish. (150) Gluckels husband deeply esteemed his wife as well. Even at deaths door he thought of nothing but to spare me pain. (150) There was clearly love in this marriage even if love had yet to be defined for society. As much as Gluckel had a marriage of love, she recognized love by itself will not bring happiness. She understood relationships have their problems and if those we love do not always meet our expectations, it doesn't mean that we have lost our chance for happiness. We, my children, have no friend on whom we may depend, save God, who will ever stand by you and aid you. (157) So many people look to their love relationships, especially marriage to give them the happiness that they cannot find on their own. The belief that love guarantees happiness is left over from the ideology of romantic love that tells us we will live ha...

Friday, February 21, 2020

Three Models of Corporate Social Responsibility Assignment

Three Models of Corporate Social Responsibility - Assignment Example The proliferation of mass media and web-based information highway has increased social and environmental awareness globally in the last 20 years. The increase in democratic societies since the fall of the Berlin Wall in 1989 and crumbling of dictatorships in the developing world, has meant that many local communities previously disenfranchised, and exploited by unscrupulous business activities now have avenues for demanding greater social responsibility from corporations. The Nobel Prize-winning Economist, Milton Friedman is well known for his argument against Corporate Social Responsibility for a business organization. Friedman (1970) argues firstly that human beings having a moral responsibility for their actions, not corporations, secondly that managers have the sole responsibility to act only in the interests of shareholders and lastly the fact that social issues and problems are the proper province of the state rather than corporate managers. Crane and Matten (2004), disagree with Friedman’s premise and argue that it is crucial that the fundamental nature of the business operations is questioned. They argue that corporations have to have some sense of moral responsibility in the very same way that individuals are responsible for their actions. They are the legal responsibility of corporations that demand that businesses abide by the law, but a moral dimension also requires that they be socially and environmentally responsible. The social responsibilities they refer to includes aspects of charitable donations, the building of schools or learning centers in communities, sponsoring of arts and cultural events, as well as funding secondary and tertiary scholarships for the gifted indigent in the community they do business.

Wednesday, February 5, 2020

Rewriting an introduction for a chemistry paper Essay

Rewriting an introduction for a chemistry paper - Essay Example This paper, therefore, presents comprehensive guidelines for improving students’ knowledge of the basic writing in chemistry and their abilities to write for chemistry audience. This research focuses on identifying a subset of skills that advanced chemistry students require to write their first professional journals. These skills include writing conventions, audience and purpose, and grammar and mechanics. A sample of more than 300 chemistry students from 16 colleges and universities, between 2004 and 2006, took a writing test to select skills that correspond to the three components. The results indicated that the participants scored 80 percent to skills related to grammar and mechanics, 45 percent to writing conventions, and 40 percent to audience and purpose. In order to improve students’ needs, we suggested a writing exercise that primarily targeted writing convention and audience and purpose. This activity is explained, in the body paragraphs, and the suggested guidelines are also indicated. This paper is concluded by providing recommendations for implementing these activities, in chemistry

Tuesday, January 28, 2020

Looking Back On Childhood Memories English Literature Essay

Looking Back On Childhood Memories English Literature Essay looking back on my childhood I can remember wanting to be like my cousin. I only saw the good in her and so everything she told me I did. It wasnt until we broke a door in our house that I stopped being a puppet and started thinking for myself. What happened was that we wanted to get our bikes from the garage but the door was closed. My cousin then had the bright idea to run towards the door to push it open. We both then did just that, we ran and slammed into the door to push it open. But on the third try the door landed on the floor, broken. We had made a big mistake. Our garage door was now broken and all because of us. Who wouldnt change after that accident? Hasnt everyone had an experience in which they had to overcome a mistake making them stronger as a person? I realized that becoming who you are has to do with the experiences one goes through. Just like in the article Masks, the author had an experience in which she also realized that, the perfect image of someone can be deceiving, making you the strong independent one. The article starts out with a description of what seems to be a perfect girl, which would be Kathy. Then goes on to talk about her and the way she dresses, which is quite different from the way Kathy did. As it was described in the article, she wore a pink dress with frills and lace and impeccably white tights. Her feet, which swayed back and forth underneath her chair, were pampered with shiny, black shoes without a single cuff. She was very wise, sophisticated beyond her kindergarten years (169). Unlike Kathy, Tiff was simple and wore, green and red plaid pants and [a] yellow shirt with tiny, blue stars [which] showed the days wear between breakfast, lunch, and recess (169) They were completely different people and different characteristics, yet the author followed her around and wanted to be just like he r. She wanted to be like Kathy, the perfect girl, because she was popular and seemed to have a great life. Kathy tried to show off her things and the fact that guys wanted to invite her places. Then the author comes to realize that Kathy is nothing without her friends and material things because she is something she does not want to be. One day Kathy came into the library and could not find her friends anywhere and since she didnt want to be seen alone, she sat with the Tiff. But as soon as Kathys friends arrived she acted as though Tiff did not exist. After this encounter the author sees she is the powerful one, because she is independent. She might not have all the materialistic things Kathy has but at least the author doesnt have to pretend to be someone she is not. She unlike Kathy is comfortable with who she is. She does not wear a mask. I can relate to the author of Masks because of the experience I had with my cousin. The funny part is that even before that experience, my parents always taught me to be independent and to think for myself, yet I was unable to not follow my cousin. Masks shows how if people become more independent and realize that being an individual is more powerful than following the majority because it gives you a sense of control and leadership. I completely agree with that idea because if someone is independent they are able to be responsible and keep focus on a goal. Since I have been taught this since I was a little kid, including my experience with my cousin, it actually helped me get by high school (my teenage years) in a much more successful way; my goal being graduating high school. Considering that many students drop out because they rather go out with their friends than to be in school. Or so they think, since they want to be cool they go with the flow. This going with the flow model mak es people be followers instead of being leaders. Yes, some people that go with the flow can be leaders but only if they have already established themselves as an individual and know who they are. In order to have that advantage people must have been a leader at some time in their life. The article Masks and my experience ties into the article, Why Do Teenagers Get Tattoos? A Response to Andres Martin, which explains how teenagers want to be seen as different, they want to stand out by getting tattoos, because it gives them an identity. Sean Barry defies what Martin said about tattoos in his article, On Teenagers and Tattoos. In his article Martin establishes that he believes teenagers get tattoos for three reasons, control, rebelling, and for making relationships more real. Barry then starts out with relating tattooing to the reader and his experiences with tattoos, and then explained Martins view on teenagers getting tattoos. He then brings it back to his point of view and makes his view much stronger. Barry thinks Martin over exaggerated about why teenagers get tattoos because he over generalizes too much. He thinks that tattoos actually give teenagers an individual identity. Barry then agrees with some statements written by Martin and slowly goes against him unt il he gets his opinion to sound much stronger. Barry is able to shows he understands Martin and yet finds that tattoos bring a sense of identifications and individualism for people. He also explains how other methods are now used to show rebellion because tattoos have become such more accepted and common now. Teens have begun to use extreme piercings as a rebellious attitude. Barry goes on by concluding with agreeing that Martin did a good job showing a psychological response to tattoos but that he has limited his argument to generalizations, therefore, tattooing is used as a sense of individual identification rather than rebellion. I agree with Sean Barry because it is true that many people now have tattoos and it has become a sign of individualism rather than rebellion. Many people I know have gotten their tattoos because it represents a moment in their life in which they have overcome something or want to remember a moment or person in their life forever. I actually want to get a few tattoos myself which I have designed. One of them is a tiger on my back which would represent courage and strength. Another one is a symbol of a turtle which represents living life by enjoying every moment and its surroundings, as well as patients. I want to get these tattoos because they represent who I am and what I have been through. They are not a sign of rebellion at all; if that were the case then I wouldnt even know what the tattoos represent or would have just said I want them because they look cool. That is why I disagree in the fact that teenagers use it as a sign of rebellion because I think that the person getting a t attoo is usually completely sure of what they want and are at an age that they know what they are doing. I know plenty of teenagers who have gotten tattoos and have a story behind each one. They feel like the tattoos help them remember and embrace a moment in their life. Plus, people wonder when looking at you, why you got tattoos. It makes you stand out from the crowd. The truth is that depending of peoples experience one learns to handle situations and learns who they are; they find their identity that way. Tattoos just give then a symbol of individualism. The two articles give great ideas on how people find their identity but approached it differently. In Masks the author uses a story telling style to be able to both entertain and inform about finding ones identity. Realizing who we really are and why we are stronger when independent and not when following others in order to be popular. This style is more attractive to readers because they can relate to the story more and build a sense of emotion. With the experience the author shows she makes her view much stronger than using a close structure which was used in Why Do Teenagers Get Tattoos? A Response to Andres Martin. Sean Barry makes his view completely clear but does not grab much attention from the readers with his style. But what he does do is relate to the audience by giving examples of why people would get tattoos and why Martins opinion was not relevant and over generalized. Barry comes to a conclusion of individuality from the tattoos rather than a realization like in Masks. To find ones identity one has to experience life. People build their characteristics by each experience they have as well as interactions in their social life. I feel that there are only two types of people in the world, those who just want to fit in and those who are just themselves. The people who want to be themselves then want to be seen as different from others. That is when the ideas with tattoos come into place and when they realize they have a strong will. Just like when I realized following my cousin example wasnt always the best way to go. In the article Masks, the author also becomes aware of her independence. She sees that having a lot of materialistic things and only relying on being this exterior perfection will get you nowhere. There are times when people have to make their own choices and become responsible. They need to become independent. Finding your identity is overcoming the fear of being yourself.

Sunday, January 19, 2020

In order for the customers to purchase the Nokia 6600 from the retailer, :: Business Management Studies

In order for the customers to purchase the Nokia 6600 from the retailer, Sales and customer service Task 1 Introduction A sales promotion may be defined as on attempt to create interest in and stimulate sales of a product or service by a non-standard activity in a limited period of time, or with a controlled amount of product (while stocks last) In many ways, a sales promotion is a link between advertising and direct selling. It gives the advertiser an extra benefit to draw to the consumers attention, persuading them to go to the shops, and it allows the manufacturer’s sales person to revitalize the interest of the retailer by having something new to discuss or offer. There are two types of promotion: * Trade promotions- manufacturers promoting to retailers and wholesalers. * Consumer promotions- manufacturers or retailers promoting to the final consumer. I will promote mobile phone Nokia 6600. It is important to understand that sales promotion includes more than just money off voucher on the pocket of a fast moving consumer goods (FMCG) In order for the customers to purchase the Nokia 6600 from the retailer, the latter has had to be persuaded to stock the product in the first place. For this to be achieved, I will have to educate its sales- force on the distinctive selling features of the product, which is Nokia 6600 in order to help it persuade the retailer to stock it. This is picture of Nokia 6600 Components of a sales promotion Firms often refer to promotion above the line and below the line. Above the line promotion is through independent media, such as television or newspapers. These allow firms to reach a wide audience easily. Most advertising is carried out above the line. Some advertising, however, is carried out by methods over which a firm has direct control, such as direct mailing. These and other direct methods of promotion (known as below the line promotion) Below the line promotion allows a firm to aim its marketing at consumers it knows are interested in the product. Above the line advertising in newspaper means that the promotion is seen by most of the readers, even though some will not be interested. With below the line promotions, firms are usually aiming their message at consumers who are either known to them or who have been chosen in advance. For example, direct mail advertisers will pick exactly which consumers they wish to send their mail to, rather than going for blanket coverage. Nokia 6600 sales promotion objectives are: * Increase awareness and interest * Achieve a switch in buying behavior from competitor brands * Incentive consumers of make a purchase of my brand Nokia 6600

Saturday, January 11, 2020

Lululemon Business Strategy Essay

Lululemon was founded by Chip Wilson who took a commercial yoga class in Vancouver and was immediately drawn in to the concept. After spending many years in the surf, skate, and snowboarding business, he found yoga was performed using cotton clothing and this seemed inappropriate because it neither removed sweat adequately nor did it allow for maximum flexibility. Given his passion and expertise in technical athletic fabrics, he began a movement in yoga clothing where he relied on feedback from yoga instructors to optimize his apparel. Lululemon was founded in 1998 to meet these goals. It opened its first store in November 2000 in Kitsilano, a beach area of Vancouver BC. Beyond getting feedback from instructors on how to improve the performance of the apparel, the firm sought to act as a community hub where people can interact and share the physical and mental aspects of having a healthy lifestyle. 1. What are the key elements of the strategy that Lululemon is pursuing? What generic strategy best fits Lululemon’s strategy? The five key elements are: Grow the company store base in North America The strategic objective was to add new stores to strengthen the company’s presence and then tap into new geographical markets in the Canada and US Increase brand awareness Leveraging the publicity surrounding, the opening of new stores with grass roots marketing programs. This included organizing events and partnering with local fitness coaches. Introduce new product technologies Continue to focus on developing and offering products that incorporate technology enhanced fabrics, and performance features that differentiate Lululemon for its competitor and increase its customer base. Broaden the appeal of Lululemon products This is divided in 3 sections 1. Adding men apparel to the line 2. Expanding to product category to items such as athletic bags, undergarments, sandals, outerwear 3. Adding products suitable additional sports and athletic activities Expand beyond North America Expand their presence in Australia and Japan. Then eventually pursue the Asian and European markets that offer similar, attractive demographics. Distinctive shopping expericance Provide a distinctive in-store shopping experience, complemented by strong ties to fitness instructors, fitness establishments and community events The two biggest strategic adjustments since 2007 had been to drawback from the use of franchising and sell directly to the consumers through the company website. Lululemon fits itself in a differentiated niche strategy 2. Is Lululemon’s strategy effective? Let’s look at the following to determine if the strategy is effective for Lululemon The firm currently has three segments: Corporate-Owned Stores The corporate-owned stores segment includes all sales to customers through corporate-owned stores in North America and Australia. This segment is by far Lululemon’s largest revenue base and will continue to be successful as Lululemon looks to expand its base in 2012 by opening 30 stores in the United States and 2 Ivivva Athletica stores in Canada. Direct To Consumers The Direct to Consumers segment involves Lululemon’s e-commerce website. Which is 10.6 % of revenue (2011) comes from this segment. The idea behind is to shift from brick-and-mortar stores to online channels, Lululemon’s commitment to increasing its presence in e-commerce will help the company expand its customer base and improve brand awareness. Franchise While previously franchise sales were part of their strategy, the company  reported that it will no longer partake in the business and that it had reacquired its four remaining franchise stores during fiscal 2011. SWOT Analysis Strength Trademarked fabrics Community involvement – offered free yoga class on monthly basis Employee training Innovation Style/comfort Multiple green initiatives Quality – products designed to sustain 5 years of intended use while maintaining functional Brand identity Weakness High retail price Narrow product line Quality control/supply chain Marketing targeted to mostly yoga instructors/studios Loss of customer service with increased scale Weak brand recognition Lack of targeting to men Opportunity Expand product line Serve additional market segments Expand into additional geographic markets Increased demand in athletic apparel Fitness craze Threats Increased competition from current large players in the market Copy cats Economy New entrants Risk of banking on niche markets Lululemon only went public five years ago and have not entered any new industries (focusing mostly in the fitness apparel industry). They have done some corporate restructuring shortly after the company was formed, Lululemon  entered into franchise agreements and then a joint venture. The idea behind this was based on growing the brand to meet consumer demand while conserving financial resources. This was a very effective strategy and served Lululemon well in establishing themselves as a multinational company, helping to build on economies of scope, increasing brand awareness and building a larger customer base. In 2011, Lululemon finally repurchased all the franchise organizations and now all of their stores are corporate owned. The ultimate motive for closing out the franchise business was to preserve and maintain control over branding and focus more on e-commerce. We believe this strategy will work well for Lululemon as it preserves its brand image / competitive advantage and st aying competitive in the online market as well. 3. Top Key Issues facing the company needs to focus on are: The analysis shows us that the retail apparel industry is competitive with very low barriers to entry. Lululemon’s success will attract new competitors to the industry and attract interest from existing competitors. Ultimately, this is a competitive industry with limited barriers to entry. The athletic apparel industry is very competitive, with well capitalized rivals such as Nike and Gap, Inc. Lululemon has limited intellectual property in regards to its performance fabrics and manufacturing processes, therefore the quality and innovation components of strategy could easily be replicated. Lululemon’s self reinforcing activities, such as target customer base, tailored products and community based marketing approach make it very challenging for existing retailers to challenge Lululemon in its market from their own store bases. However, there are limited barriers to entry in this industry and Lululemon should expect new competition to try to copy its format This analysis brings us to issues the company is / could face: Increasing Competition Despite occupying a unique niche within the athletic apparel industry, Lululemon has recently gained competitors in recent years. I.e. Big  companies with large market capitals such as Nike, Adidas, and Under Armor have dominated the athletic apparel industry and keep gaining more ground. With the exception of a commitment to creating innovative products in apparel, these initiatives are in contrast to Lululemon. In order to market its products, Lululemon completely shuns away from print or media advertising and instead focuses on selecting ambassadors within carefully selected markets. As a result, it’s possible for Lululemon’s competitors to achieve and maintain brand awareness and market share more quickly Narrow focus Lululemon is targeted towards sophisticated and educated women who understand importance of active, healthy lifestyle. Under-Armor, Nike, and Adidas are targeted towards men and women of all ages. New Threats Apart from the big name athletic apparel manufacturers, competitors such as Gap’s Athleta brand, Lucy Activewear Inc. and Bebe Stores’ BEBE SPORT collection have emerged as competitors to Lululemon. Price Point and Manufacturing In light of the new and old competitors, Lululemon could be forced to sell their products at lower price thus reducing margins. Plus Lululemon does not own exclusive intellectual property rights to the technology for its products. This makes it easier for current and future competitors to manufacture and sell products with similar performance capabilities and styling. Cross-country differences in demographic, cultural and market conditions. Buyer tastes for a particular product or service sometimes differ substantially from country to country. Sometimes, product designs suitable in one country are inappropriate in another because of differing local standards. Lululemon is operating in an international marketplace and they have to wrestle with whether and how much to customize their products in each different country market to match the tastes and preferences of local buyers or whether to pursue a strategy of offering a mostly standardized product worldwide. For example, the clothing for women offered in the winter  season will be different from Canada to Australia and vise versa. Firstly, Australia gets hardly any snow and while Canada on the other hand, gets majorly hit every winter. Therefore, the running gear and the hoodies offered in both countries will vary because of the temperature and the climate. Making products that are closely matched to local tastes make them more appealing to local buyers, customizing Lululemon’s products country by country may have the effect of raising production and distribution costs due to the greater variety of designs and components, shorter production runs, and the complications of added inventory branding and distribution logistics. The second issue of transnational strategy incorporates elements of both a globalized and localized approach to strategy making. This type of middle ground strategy is called for when there are relatively high needs for local responsiveness as well as appreciable benefits to be realized from standardization. This strategy that Lululemon is trying to apply has its own disadvantages, such as; it is more complex and harder to implement, conflicting goals may be difficult to reconcile and require trade-offs and implementation more costly and time-consuming. All major global companies employ the franchising strategy. With the franchising strategy, the franchisee bears most of the costs and risks of establishing foreign locations; while Lululemon would have to expend only the resources to recruit, train, support, and monitor franchisees. The big problem that Lululemon is facing currently has to bear all costs of stores all around the world. With this, they would have to ensure that they are providing the products at discounted costs but also having to monitor to ensure that their standard for stores and customer service and experience is maintained. 4. Recommendations for management to improve performance / address key issues The recommendations we have for management is to improve performance and address the key issues, are employing a think global and act local strategy (Transnational). They need to ensure that each country does have the required customizations because the demographics, cultural differences and market conditions vary from country to country. They need to ensure that all their locations follow the same guidelines and customer satisfaction guidelines like they have for their primary locations. Price point and Manufacturing Lululemon does not own any intellectual property to the technology of what processes their products. In turn this makes it easy for competitors to imitate their style. Through analysis, a recommendation to solve this issue would be to patent their processing system. This would be beneficial to the company in such ways as; increasing price points, which in turn increases overall profits. It will also allow for a higher competitive advantage, making it difficult for competing company’s to imitate or copy their style. Sponsor Events and Shows Lululemon should sponsor some sort of events to gain publicity and increase brand awareness. Such can be done by organizing yoga events on a grand scale or some sort of sporting event. Not as high scale as done by its competitors (Nike sponsors the PGA Golf and Adidas sponsors FIFA) E.g. Lululemon could organize a yoga event at the Metro Convention Hall, Toronto Expand in Asia and Europe The company should plan to enhance its European and Asia market, recruiting new management talent and initiating an aggressive program to regionalize this business utilizing a consistent brand image throughout Europe and Asia. New Customers Lululemon should find new customers base other than its niche market. A potential target niche would be adding apparel for golf and tennis into its stores. Action Plan to address issues and improve performance The following action plan is the recommended steps we believe would be the appropriate approach to successfully completing these recommendations. Appendix 1 Value Chain Analysis Supply Chain Management 45 different manufacturers, no long-term contracts – can improve quality control and lower costs by decreasing # and agreeing to contracts Operations Tighten inspection and verification processes to ensure another recall does not occur (see-through pants issue) Distribution Facilities only in Vancouver-BC, Sumner, Washington, and Melbourne, Australia Limits Company’s reach Growth in online sales can offset Sales/Marketing Depend on word of mouth and community based marketing – can increase marketing via media (television, magazines, etc.) and other avenues

Friday, January 3, 2020

My Experience At The Teton Valley Ranch Camp Essay

When I was taking a photo of the purple sky and two stretching lakes across the Bonney Pass in the Teton Mountains; I knew this place that I loved had transformed me into a better person and a more confident woman. When I submitted the lengthy application to the Teton Valley Ranch Camp in Dubois, Wyoming my mind kept sinking back to the fear of flying away to my comfortable close knit home to work at a ranch camp 2,610 miles away. My mom persisted that I should do something different with my summer. After being a camper at the Teton Valley Ranch Camp, I thought it would be nice to contribute some of my time to the place that made me outdoorsy and confident woman. However, I did not want to leave the summer before college started. I wanted to stay in the same routine with my friends who lived on Nantucket Island. I did not want to meet new coworkers, far away from home was daunting. I enjoyed my circle of friends in Nantucket because I was comfortable with my everyday routine. Visions of anxiety swept over my mind; the fear crept over my mind with the years of high school which constrained my personality. The boarding school years trapped me in like a prison with no welcoming smiles. I wanted to return to my happy place in Nantucket with my friends. Despite my fears, I continued to think of the outcome of going to a new place far away, that could be life changing. Life is not about being sheltered and always feeling comfortable, the bumpy rollercoaster is the best way to